Showing posts with label animation. Show all posts
Showing posts with label animation. Show all posts

Wednesday, November 24, 2010

Winner Wednesdays

It's going to be a while before we can announce the first set of Pepsi Films winners in February 2011, and a little bit longer before we can crown the first overall winner who will go on to work with Pepsi Spain and a guaranteed $20,000 product budget. So while we wait, and you work on your entries, we're going to look at the winners of previous Pepsi and MOFILM competitions.


For the Barcelona MOFILM competition in 2010, we set five different themes - one dollar, one euro, one pound, here's to the crazy ones, if youth ran the world, paint your world and Tomorrow. The creators of the first place film in each category won a cash prize and were flown to Barcelona to find out who would win the overall prize.


The winner of the If Youth Ran the World category was filmmaker Matt Snyman and his musical partner Tom Godfrey, better known as Busker Rhymes on Twitter, with this upbeat, fantastical piece - No Vegetables



Following their win, they were invited to make an ad for Pepsi Spain and created a whole web series about their adventures in Spain trying to find the star of their commercial, which you can start watching below or on the Pepsi Espana YouTube channel





If fancy having crazy adventures in Spain, just like Matt and Tom, go download the Pepsi Film brief for Barcelona and you might feature in a Winner Wednesday post in 2011 as well as become a YouTube Star



Tuesday, November 16, 2010

Pepsi Film More Winner Interviews

The Make an Contest in Rome was a little unusual. The Pepsi Italy team picked their top three ads, Mist, Cantastic and Nice Bubbles and invited them all to Rome, where the overall winners, Matt Wade and Martin Drake with Nice Bubbles, was announced lived on stage.

We took the opportunity to interview everyone while they were in town about their inspiration and you can see both sets of filmmakers below.






There was one extra surprise for Lawrence Chen and his team. As part of the announcement of Pepsi Films, Thomas Moradpour, global marketing director for Pepsi, declared he would invite the winners of the Rome MOFILM grand prize to join the first Pepsi Films jury in Barcelona to decide which of the three first place filmmakers would then go on to work with Pepsi Spain with a $20,000 production budget.

Lawrence's public service announcement piece, Little Things, for TEEB, The Economis of Ecosystems and Biodiversity, took the grand prize and so will be travelling to Spain next year.

Monday, November 8, 2010

Pepsi at the International Rome Film Festival

Pepsi ran a make an ad contest at the recent International Rome Film Festival, we wanted a 30 second ad that we could show on Italian television that will launch Pepsi's Refresh your World campaign to that country.

Three fantastic entries were shortlisted, Mist by Lawrence Chen, Hagan Wong and Brett Aresco, Nice Bubbles by Brit's Matt Wade and Martin Drake and Cantastic by David Brashear, Nate Milton and Ryan Pamplin. Each ad was played before the Italian Pepsi team revealed that the winner was....

...Nice Bubbles!


The Pepsi team explained that they loved all entries and that it had been hard to make a final decision but Matt and Martin's piece really hit the brief on showing how the world can be refreshed in a very dynamic and colourful way.

What do you think? Which is your favourite and how would you refresh the world?