Friday, November 12, 2010

Pepsi Winners - Martin Drake and Matt Wade

While we were out in Rome, we took the opportunity to catch up with the three finalists for the Pepsi Italia make and ad competition.

The brief for the competition was to create an ad that would launch Pepsi's Refresh Your World Project into Italy and Matt and Martin talk through how the idea for their winning ad came to together and what their future ambitions are.


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